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Job Description:

Global Sales & Marketing – Roles and Responsibilities at Emirachem

The Global Sales & Marketing team at Emirachem plays a vital role in driving business growth, expanding market presence, and establishing strong relationships with customers across the globe. The team is responsible for developing and executing marketing strategies, leading sales efforts, and managing the company’s branding and communications. Below are the key roles and responsibilities for the Global Sales & Marketing team at Emirachem:

Responsibilities:

• 1. Sales Strategy Development

  • Designing and implementing global sales strategies to drive revenue growth across multiple regions and industries (e.g., Chemicals, Paints, Coatings, Cosmetics, etc.).
  • Identifying new business opportunities, partnerships, and potential markets to expand Emirachem's global footprint.
  • Conducting market research to understand customer needs, competitor activities, and emerging trends in different regions.
  • Setting sales targets and quotas for regional teams, ensuring alignment with Emirachem's financial goals.

  2. Brand Management & Positioning

  • Developing and maintaining a strong, consistent global brand image for Emirachem across all markets.
  • Creating compelling brand positioning messages to differentiate Emirachem from competitors.
  • Ensuring consistent communication of the brand's values, mission, and vision across all marketing channels and customer touchpoints.

  3. Marketing Campaigns & Promotions

  • Planning and executing global marketing campaigns to increase awareness of Emirachem's products and services.
  • Coordinating advertising and promotional activities to generate leads, convert prospects, and build customer loyalty.
  • Managing digital marketing efforts, including social media, email marketing, SEO/SEM, and online advertising.
  • Organizing trade shows, exhibitions, and events to showcase products and engage with potential clients.

  4. Customer Relationship Management (CRM)

  • Developing and maintaining long-term relationships with customers by delivering exceptional value and service.
  • Implementing customer retention strategies to ensure repeat business and foster brand loyalty.
  • Responding to customer feedback, resolving complaints, and addressing any concerns to improve satisfaction.
  • Collaborating with the customer service team to ensure smooth post-sales experiences.

  5. Market Analysis & Competitive Intelligence

  • Conducting thorough market research and competitor analysis to identify opportunities for Emirachem to gain a competitive edge.
  • Monitoring global industry trends, technological innovations, and regulatory changes that could impact sales and marketing strategies.
  • Using data-driven insights to adjust marketing approaches and sales tactics to maintain a leading position in the market.

  6. Digital Transformation & Online Presence

  • Leading the digital marketing initiatives, optimizing the company’s online presence across websites, social media platforms, and online marketplaces.
  • Overseeing content creation, SEO/SEM strategies, and paid media campaigns to drive brand awareness and lead generation.
  • Implementing customer analytics tools to track engagement, conversions, and return on investment (ROI) of marketing campaigns.

  7. Sales Operations & Forecasting

  • Collaborating with the sales team to develop sales forecasts and projections for different regions.
  • Ensuring that sales operations are efficient, including order processing, pricing strategies, and distribution channels.
  • Analyzing sales data and providing insights to management to optimize sales strategies and improve performance.

  8. Product Launch & Go-to-Market Strategy

  • Leading the go-to-market strategy for new product launches, ensuring that products are introduced to the market effectively.
  • Working closely with the R&D, product development, and sales teams to ensure product positioning aligns with customer needs and market demand.
  • Coordinating the launch of new products globally, from marketing collateral to sales training.

  9. Cross-Functional Collaboration

  • Collaborating closely with other departments such as Product Development, Customer Service, Finance, and Operations to align marketing and sales goals with overall company objectives.
  • Providing regular updates to the executive leadership team regarding sales performance, marketing campaigns, and market trends.

  10. Leadership & Team Management

  • Leading, mentoring, and managing the sales and marketing teams globally, ensuring alignment with business objectives.
  • Recruiting, training, and developing sales and marketing professionals, ensuring the team is motivated and equipped with the necessary tools and resources.
  • Conducting regular performance reviews, setting targets, and identifying growth opportunities for team members.

Preferred Qualifications:

• Key Skills and Qualifications for the Global Sales & Marketing Role:

  • Bachelor’s degree in Marketing, Business Administration, or a related field (an MBA is preferred).
  • Proven experience in sales and marketing leadership roles, preferably in a global or multi-regional environment.
  • Strong understanding of global market dynamics, cultural nuances, and regional business practices.
  • Excellent communication, negotiation, and interpersonal skills to engage effectively with customers, partners, and internal teams.
  • Experience in digital marketing, CRM systems, and data analytics tools.
  • Strategic thinking with a focus on both short-term goals and long-term growth objectives.
  • Strong track record of achieving sales targets and driving revenue growth.